Born Tough Trainer™ is the only platform available that truly leverages technology to put a human personal Mindset Trainer in the palm of your hand. As you engage with the tools created by sport psychology professionals available to you in the app, your trainer will be guiding and monitoring your usage in real-time and will provide personal feedback, motivation, and accountability. There are no predetermined formulas or programmed responses. This is the only platform that allows you to build mental toughness on your own schedule, while still benefiting from the personal support and coaching of your personal trainer.